Global yoga mat market anticipated to reach $11.13 billion by 2027

Surrey, BC – The global yoga mat market size was USD 8.83 Billion in 2019 and it is anticipated to reach USD 11.13 Billion by 2027, at a CAGR of 3.1% during the forecast period according to Emergen Research. The market is primarily driven by growing awareness among the new generation as well as elderly population regarding health benefits of yoga. The sedentary lifestyle of the new generation results in rising prevalence of obesity and chronic diseases, which is driving the practice of yoga and increasing the demand for yoga mats. Health-conscious population is increasingly adopting yoga to lower stress levels and improve functioning of the brain. This, in turn, is contributing to the market for yoga mats. Increasing number of yoga studios in developed as well as developing economies (such as India) is leading to the increased demand for yoga mats.

The global yoga mat market is moderately fragmented, with a large number of small- and medium-sized manufacturers accounting for a major market share. These manufacturers are well-equipped with manufacturing facilities and are involved in several research and development activities. Some of the prominent players operating in the yoga mat market are: Columbia Sportswear; Manduka, LLC; Lululemon Athletica; Hugger Mugger Yoga Products
Jade Yoga; Liforme Yoga; Fabrication Enterprises Inc.; Sequential Brands Group, Inc.; Barefoot Yoga Co.; ADIDAS AG