Palm Beach Gardens, Fla. (June 9, 2025) – TBC Corporation (“TBC”), a leader in the mobility industry and one of North America’s largest marketers of automotive replacement tires through wholesale and franchise operations, today announced enhancements to the CrossWind Tires product portfolio, including new sizes for existing lines and the introduction of the brand-new CrossWind RuggedTraxxTM. The CrossWind Tires product portfolio now includes nearly 150 sizes across six product lines designed for passenger, SUV and light truck vehicles, and is marketed and distributed exclusively by TBC Corporation in the United States and Canada.
“CrossWind is a robust tire line that offers an unbeatable combination of sizes and segment coverage at a competitive price,” said Rachel Tibor, group vice president of wholesale marketing for TBC Corporation. “We’ve invested in strengthening this line to help ensure our customers have the products they need, when they need them, to support their growth and keep their customers driving forward.”
Founded in 1975, CrossWind has produced over 79 million tires worldwide and continues to evolve with new technology in design, development and manufacturing. CrossWind Tires is also dedicated to sustainable practices with a focus on reducing, reusing and recycling waste tires, advancing clean technology and driving sustainable development.
Enhancements to the CrossWind portfolio include:
CrossWind RuggedTraxxTM
The brand-new RuggedTraxx is a rugged terrain tire designed for drivers of trucks, SUVs and jeeps, who want to enjoy extreme off-road adventures with the ability to also drive comfortably on paved roads. Its crossed horned block design provides strong traction on muddy and soft surfaces, and the tire is also specifically designed for climbing performance. RuggedTraxx is offered in 28 sizes and includes a 50,000-mile tread warranty. Click here to watch a video.
CrossWind TrailTraxxTM
The all-new TrailTraxx is an all-terrain tire that gives drivers the versatility for both everyday commutes and rigorous off-road adventures. The new tread design offers a balance of traction, durability and comfort to promote confident driving in unpredictable weather conditions including rain, ice, or snow. Reinforced sidewalls reduce punctures and damage from rocks and sharp objects. TrailTraxx is offered in 34 sizes and includes a 55,000-mile tread warranty. Click here to watch a video.
CrossWind Ultra Sport+TM
The Ultra Sport+ is an ultra-high performance, all-season tire that delivers exceptional sporty handling, responsive grip, and stability at high speeds, no matter the season. Ideal for sports cars, luxury vehicles and high-performance sedans, the four main longitudinal grooves offer improved wet performance, and the ridge design creates an enhanced drainage system that disperses water more quickly for better handling on wet surfaces. The high-density 3D sipes enable better control, breaking and cornering performances. Ultra Sport+ is available in 40 sizes and includes a 50,000-mile tread warranty
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