Yokohama Tire and Electrify Expo partner on new ‘Showoff’ customized EV section
Yokohama Tire is plugging into the latest trend in car customizations: electric vehicles (EVs). The tiremaker has been named Presenting Sponsor of Electrify Showoff Driven by Yokohama. Electrify Showoff is the special new section devoted to the next generation of car culture and customization trends. It’s part of Electrify Expo, North America’s largest EV festival, which kicks-off its seven-city tour May 19-21 in Long Beach, California.
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