Dunlop promotes Chad Geer to director of product, marketing & motorsports

Rancho Cucamonga, CA – Sumitomo Rubber North America, a subsidiary of Sumitomo Rubber Industries, Ltd., announced the promotion of Chad Geer to Dunlop Motorcycle Tires’ Director of MC Product, Marketing & Motorsports.

As a sixteen-year member of the Dunlop Motorcycle Tires team, Geer brings experience from several parts of the business to his new position. After starting his Dunlop career as the Eastern Sales Support Rep back in 2007, Geer has subsequently held positions ranging from Events to Business Development to Product Development.

“My background and education, along with the multiple positions I have held over the years with Dunlop, have really prepared me for my current position,” said Geer. “I’m really looking forward to the future and using what I’ve learned over the past 16 years to help Dunlop continue to grow its dominance in the North American market.”

“Chad has worked tirelessly and effectively with all stakeholders involved in the Dunlop Motorcycle business, and has earned this expanded role,” said Mike Buckley, Sr. Vice President of Dunlop Motorcycle Tires Sales and Marketing. “I’m confident Chad will excel in this expanded role and continue to drive results for the business.”

“I’m excited to see Chad excel in his new position,” said Darren Thomas, SRNA’s Chief Executive Officer and President. “He’s proven to be a great asset to the SRNA team, succeeding in several different positions over the years. Chad’s work ethic and expertise within the motorcycle market have given us complete confidence in his ability to help SRNA excel in 2024 and beyond.”