GRI strengthens global presence through key international exhibitions

Colombo, Sri Lanka – GRI has further cemented its global footprint by participating in three prestigious exhibitions spanning three continents in the first week of November. Movimat in Brazil, EIMA in Italy, and SEMA in the United States. These events served as dynamic platforms for GRI to showcase its state-of-the-art tire technologies, engage with industry leaders, and establish new partnerships, underscoring its commitment to innovation and sustainability.

Movimat, Brazil – At the 35th edition of Movimat, GRI along with valued partner Rodafy presented its cutting-edge solid forklift tires, including the environment-friendly flagship product ULTIMATE GREEN XT. The showcase attracted significant interest from Latin American attendees who were impressed by GRI’s dedication to sustainability and its high-performance tire solutions designed for diverse industrial applications.

EIMA, Italy – In partnership with Italian distributor Magri Gomme, GRI showcased its latest Agriculture Tire advancements at EIMA 2024. The exhibition highlighted the company’s focus on delivering innovative and sustainable solutions for the Agriculture segment. GRI’s cutting-edge tire technologies drew significant interest from European tire dealers, farmers and industry professionals, who praised the exceptional performance and environment-friendly benefits of the GREEN XLR EARTH series.

SEMA, USA – At the renowned SEMA Show in Las Vegas, GRI presented its premium Agriculture, Material Handling and Construction tire ranges. The company’s hospitality event fostered meaningful engagement with customers, further strengthening relationships and opening avenues for future collaborations in the North American market.
By participating in these high-profile exhibitions across the world, GRI has reinforced its position as a global leader in the tire industry. With a steadfast focus on sustainability, innovation, and customer-centric solutions, GRI continues to redefine tire technology and deliver unparalleled value to its global customer base.