Trederra to use end-of-life tires recycled into rubber powder for footwear outsoles
Portsmith, NH – Trederra inked an exclusive agreement with Tyre Recycling Solutions (TRS) of Switzerland, supporting the production of Trederra footwear outsoles made from end-of-life tires.
TRS will supply Trederra with CT-50 rubber powder, manufactured using the patented TRS Water Pulse technology, a proprietary water-jet system that pulverizes tire tread into fine powder derived from 100 percent end-of-life tires diverted from landfills and free from steel and synthetic fibers.
Trederra LLC, a wholly-owned subsidiary of MatMarket LLC, uses an Asian-based manufacturing supply chain process to incorporate the rubber powder into its Trederra rubber compound for work and performance footwear outsoles.
Trederra rubber compounds are used to produce a masterbatch of 67 percent recycled content that increases durability without compromising performance or comfort. Integrating directly into an existing supply chain, Trederra rubber compounds can be used to create outsoles with over 40 percent recycled content without sacrificing performance and meeting Restricted Substance List (RSL) requirements.
“The partnership between Trederra and TRS will open a new path for sustainability in the footwear industry,” said Tony Marino, president and CEO of Trederra. “We’re thrilled to collaborate with a company that places sustainability and innovation at the forefront of its mission within the rubber industry. This partnership will allow us to provide a scalable and affordable outsole solution that is accessible to a multitude of brands.”
“Our partnership with Trederra represents a significant step forward in demonstrating the potential of sustainable materials in mainstream industries,” said Sonia Megert, COO of Tyre Recycling Solutions. “By combining our innovative recycling technologies with Trederra’s commitment to quality and innovation, we’re able to create a product that not only diverts waste from landfills but also meets the high-performance standards of the footwear market. We are proud to collaborate on this initiative that underscores the importance of circular economy practices in today’s global market”.