Author: RubberWorld

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Spring Technical Meeting symposium to highlight elastomer nanocomposites

RubberWorld 428 Views

The Rubber Division ACS Spring Technical Meeting Symposium will highlight “Reinforcement Effects in Elastomer Nanocomposites: Experimental & Modeling Insights.” This symposium is organized and chaired by Chris Robertson, Principal Consultant at Polymer Technology Services LLC, this symposium explores the fundamental mechanisms governing reinforcement, dissipation and failure in nanoparticle-filled elastomers across strain, temperature and deformation regimes. Combining experiments, scattering, rheology and molecular simulations, the presentations highlight intrinsic performance tradeoffs and offer design principles for advanced rubber and tire materials.

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Red Bull Driftbrothers and ZC Rubber expand partnership

RubberWorld 515 Views

The successful collaboration between ZC Rubber and the Red Bull Driftbrothers is being extended and expanded. Since last year ZC Rubber has been the official tire and equipment partner of the world-renowned German motorsport team with its brand Westlake Performance Tyres. The focus is on equipping the BMW vehicles that the team uses in competitions, show drifts, and exhibitions. The Red Bull Driftbrothers’ Westlake-shod vehicle fleet includes a completely newly built BMW M2 for the 2026 season, two BMW M4 models each producing 1,000 hp, and a BMW E30 used as a show car.

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Bridgestone to debut three new off-the-road tires at CONEXPO-CONAGG

RubberWorld 546 Views

Bridgestone Americas (Bridgestone) will debut three new off-the-road tires at CONEXPO-CONAGG: the 27.00R49 Bridgestone MasterCore V-Steel M-Traction Deep (VMTD), the 24.00R35 Bridgestone V-Steel Rock Deep Ultra (VRDU), and the Firestone Multi Block T. The tires headline the Bridgestone Off-the-Road booth, which will showcase a wide range of premium and intelligent tires for applications including cranes, graders, haulers, and loaders.

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BKT enters India’s consumer tire market

RubberWorld 969 Views

Balkrishna Industries Limited (BKT), announces its official entry into India’s consumer tire market. This marks a defining moment in the company’s evolution from an industrial tire specialist to a broader mobility brand. As part of this strategic expansion, BKT introduces a new two-wheeler portfolio for India and prepares to enter the commercial on-road segment. Simultaneously, the company unveils BKT Tires as its dedicated product brand, supported by the new claim ‘Elevate Your Drive’.

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BKT unveils new global brand architecture

RubberWorld 565 Views

Alongside the institutional dimension, the Group now more explicitly emphasizes its corporate identity embodying two business areas of work: BKT Tires for the entire tire business across B2B and B2C, and BKT Carbon for the carbon black and industrial materials business. This highlights BKT’s areas of industrial specialization, thus introducing a new brand framework that makes the business architecture immediately recognizable.

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Researchers turn plastic into vinegar using sunlight

RubberWorld 481 Views

Researchers at the University of Waterloo have discovered a way to turn plastic waste into acetic acid, the main ingredient of vinegar, using sunlight. The team developed a bio-inspired cascade photocatalysis using iron atoms embedded in carbon nitride, like how certain types of fungi break down organic matter using enzymes.

When exposed to sunlight, the material drives a series of chemical reactions that transform plastic polymers into acetic acid with high selectivity. The reaction takes place in water, making it particularly relevant for addressing plastic pollution in aquatic environments.

The breakthrough offers a promising new approach to reducing plastic pollution through photocatalysis, while simultaneously creating a useful, value-added chemical product through a process inspired by nature.

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Momentive to highlight two flagship technology platforms at Tire Technology Expo

RubberWorld 710 Views

Momentive will highlight two flagship technology platforms addressing key performance and sustainability challenges in tire chemistry: NRX™, developed for Truck and Bus Radial (TBR) tire applications, and NXT™, designed for passenger car tires. Both technologies are engineered to support improvements in rolling resistance, wear performance, processing efficiency, and material sustainability across multiple tire segments.

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