Yokohama Rubber introduces “E+”, a proprietary mark for EV tires
The Yokohama Rubber Co., Ltd., announced that from the second half of 2023 it will be applying a new proprietary “E+” mark to its tires for passenger cars, trucks, and buses that have special qualities needed by electrified vehicles. The new “E+” mark is the latest facet of Yokohama Rubber’s response to the rising demand in recent years for tires most suitable for use on electrified vehicles
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