Goodyear to pivot Danville plant to aviation tire production

Danville, VI – Goodyear has announced a significant shift in the focus of its Danville, Virginia tire plant, as part of its global transformation plan. The company will refocus the facility on mixing and the aviation sector, moving the majority of its commercial tire production to other locations. This strategic move aims to enhance the competitiveness of the Danville plant and align it with Goodyear’s broader business objectives.

The transition will see the Danville plant pivot from producing commercial tires to specializing in aviation tires, a sector that Goodyear believes holds substantial growth potential. This change is expected to bolster the plant’s efficiency and output quality, positioning it as a key player in the aviation tire market. Goodyear’s decision underscores its commitment to innovation and adapting to market demands.

As part of this transformation, Goodyear is in discussions with the United Steelworkers to address the staffing impacts of the shift. The company has emphasized its goal to preserve as many jobs as possible while making the necessary adjustments to its production processes. These discussions are crucial to ensuring a smooth transition for the workforce and maintaining the plant’s operational stability.

The move to focus on aviation tires is a strategic response to the evolving demands of the tire industry. By concentrating on a specialized market, Goodyear aims to leverage its expertise and resources more effectively. This change not only reflects the company’s adaptive strategy but also its dedication to maintaining a competitive edge in a dynamic global market.