Huntsman announced the development of a new supercritical foam (SCF) technology that can deliver a combination of lightweight cushioning, comfort and durability for sports and lifestyle footwear – while supporting manufacturers’ automation objectives. SMARTLITE® SCF 280 TPU is the latest product in a wider portfolio of SCF midsole technologies that includes SMARTLITE® SCF 285 TPU, which launched in 2024.
Read MoreElkem ASA announces another silicone circularity breakthrough: the successful validation of a proof of concept for an innovative mechanical recycling process for High Consistency Rubbers (HCR).
The innovation enables the recycling of crosslinked HCR waste and the reintroduction of the recycled material into new formulations. With re-incorporation rates exceeding 50% and excellent mechanical properties of the resulting material, Elkem demonstrates how advanced material engineering can unlock scalable circular approaches for high-performance silicone elastomers that help reduce waste and carbon footprint, while meeting growing market demand for circular elastomer solutions.
Read MoreIn a move that aligns with the recent government reforms and delivers direct benefits to customers, Apollo Tyres Ltd announced a price reduction across its entire product portfolio in India, effective September 22, 2025. This is in response to the 56th GST Council meeting, which approved a reduction in Goods and Services Tax (GST) rates for the Indian Tyre Industry.
Read MoreBridgestone has announced the debut of the all-new Bridgestone Alenza Prestige tire, a premium highway tire for CUVs, SUVs and trucks. The Alenza Prestige tire features a new, refined tread pattern and Bridgestone’s ENLITEN™ Technology. With a limited mileage warranty up to 70,000 miles1, plus precise wet performance, the Alenza Prestige tire is engineered for an effortlessly luxurious driving experience.
Read MoreStruktol Company of America highlights its innovative VMO Series, an advanced family of melt flow modifiers designed to optimize polypropylene (PP) processing, quality, and versatility for the general market. Featuring a proprietary blend of fatty acid derivatives and vis-breaking technology, Struktol’s VMO Series delivers rapid and precise melt flow index (MFI) adjustments, addressing the needs of compounders and processors looking to streamline manufacturing and enhance product performance.
Read MoreThe Truckfly by Michelin GPS was launched on 4 August 2025 in Europe. It offers a navigation system exclusively designed for truck drivers.
Optimized for smartphone use via the Truckfly by Michelin app, this digital solution has overcome the limits encountered with conventional onboard GPS systems (obsolescence, costly downtime for maintenance and updates) as its features are updated in real time directly on the truckers’ cell phone.
Read MoreThe Polymer Industry Cluster, in partnership with The University of Akron, announced the selected location for a new facility that will enable researchers, small businesses and established polymer companies to accelerate the production of advanced polymer materials and support go-to-market strategies for these innovators. The facility will be located adjacent to the National Polymer Innovation Center (NPIC) building on The University of Akron (UA) campus, currently occupied by the Lincoln Building.
Read MoreATP Adhesives announced the launch of ATP North America, establishing a dedicated business to serve U.S and Canadian manufacturers with solvent-free adhesive technologies and local product development capabilities. As part of this expansion, ATP will invest $70 million in its first solvent free U.S. manufacturing facility in Columbia, South Carolina. The 127,000-square-foot plant will create 130 jobs and begin production in July 2026.
Read MoreContinental has received original equipment approval from General Motors for the two models: the Cadillac OPTIQ and Chevrolet Equinox EV. Both electric SUVs will be factory-equipped with the all-weather touring tire CrossContact RX in 20- and 21-inch sizes. The tires have been specially developed for safe, quiet, and comfortable driving, even with light off-road usage and moderate snowfall.
Read MoreThe Yokohama Rubber Co., Ltd., announced that it was designated on September 1, 2025, as a “DX Certified Business Operator” under the Digital Transformation (DX) certification program established by the Ministry of Economy, Trade and Industry (METI).
Based on the Act on Facilitation of Information Processing, the DX certification program certifies companies that are prepared for digital transformation in accordance with the basic principles of the Digital Governance Code set forth by METI, including the formulation of a vision and the development of strategies and organizational structures.
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